Hair Care Textures

*NEW* More reasons for loving hair care

Inspiring Textures for Hair Care


Nowadays, more and more new innovations and trends in hair care are inspired by, or strongly linked to advances from the skin care segment. Among those trends, exciting and impressive textures are already highly valued by consumers across various personal care categories. Now, the new texture trend can easily be transferred to hair care formulations helping consumers to enjoy their hair care routines even more. Evonik Personal Care presents a unique range of hair care solutions that are highly effective, but also novel in terms of their texture.


  • Innovative and surprising hair care textures offer an opportunity for brands to engage with consumers 

  • Benefits: Win over new customers through novel hair care formats 

  • The challenge: Formulate highly effective hair care solutions that provide an exceptional sensorial     experience

  • Evonik’s solution: A range of innovative and novel hair care formats

  • Product highlights: RHEANCE® One, ABIL® Quat 3676, ANTIL® 200, VARISOFT® EQ 100

Novel and unusual textures allow beauty brands to better engage with consumers through additional sensory experiences. Euromonitor market research has shown that consumers tend to show high levels of loyalty to their preferred hair care brand, with more than 70% claiming to prefer to “buy the same hair care brand”. However, within the hair care market, the current ‘Novelty’ trend seems to be the key factor in influencing consumers to consider switching brands. Accordingly, providing a unique sensorial experience through innovative textures for hair care formulations is beneficial for beauty brands to stay relevant within the mindset of loyal customers, and attract new ones at the same time. Therefore, impressive and innovative textures can help a product to really stand out and get the attention of consumers and even convince them to switch brands.
Evonik’s new Pure and Fresh Clear Conditioner is based on innovative micellar technology and comes with an unusual texture for conditioners, as its novel appearance is clear and transparent. Another exciting texture for conditioners is Evonik’s Cloud Kiss Foam Conditioner. During a sensory hair swatch test the fine and foamy formulation has proven to offer good conditioning performance while adding fun to consumers’ hair care routines. The Natural Oil Foaming Cream Conditioner, with its creamy texture, leaves a smooth and soft feeling on the skin. The high-oil containing formula has proven to offer good conditioning efficacy, while still providing pleasant foaming properties.

With this concept Evonik Personal Care provides an inspiring selection of innovative and novel hair care formulations, and gives brands an additional opportunity to attract new consumers and remain relevant for loyal ones. This is what we call The Soul & Science of Beauty.


Formulations

99 formulations found for search term "Hair Care".

  • 2 Phase Leave-in Conditioner Spray - WA 196/39 b

    Shake-before-use hair treatment with film forming and hair repair benefits - milky upper phase contains hydrophobic conditioners, clear lower phase contributes hydrophilic conditioning

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  • 3 Minute Restore Conditioner - JB 04/18-2

    The conditioner helps to strengthen damaged hair and is gentle to the scalp.

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  • 3-in-1 Treatment Concentrate: Repair. Condition. Protect - ESG10003/19

    Conditioner which offers excellent conditioning & heat protection. It reduces hair breakage and soothes irritated scalp.

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  • Anti-Hair Loss Micellar Tonic - ESG10007/19

    Keeps the scalp healthy. Strengthens hair. Reduces hair loss.

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  • Anti-hair-loss scalp care micellar tonic (alcohol free) - 2018-CN-RO-BR-071-0009

    Mild scalp care toner with anti-hair-loss efficacy.

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  • Basic Hair Conditioner - WP 44/1

    Cationic emulsion formula for excellent combability without loss in volume. One phase production at only 60-65°C.

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  • Brilliantine Cream for short hair - Wa 148/10

    Water in oil formula for gloss and light setting

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  • Caring shampoo for damaged hair - UL 5874/2/4.3
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  • Cleansing Balm / Co-Wash ("no-poo") - UW 1329/2

    This lightly foaming balsam cleanses gently even very damaged hair, making it easy to comb and providing a certain repair effect.

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  • Cleansing conditioner /refatting conditioning shampoo (for strongly damaged hair, Afro textured hair) - UL 5761/67

    Cold process. Including 50% Sunflower Oil. Intensive conditioning and refatting effect. Silicone-free.

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  • Clear 2in1 Conditioning Shampoo - AB-103

    Contains a care complex of silicone agents

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  • Clear Anti-dandruff Shampoo - UK 65/2/5

    Clear formula with Octopirox

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  • Clear caring shampoo with Argan Oil - BK 379/6

    based on the PEG-free solubilizer TEGO Solve 61

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  • Clear Conditioning Shampoo - SG 978/12/2

    contains a synergistic conditoning complex and a scalp moisturizer

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  • Clear Hair & Scalp Moisturizing Toner - MAC 874/2

    This toner strengthens the hair structure and moisturizes the scalp.

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  • Clear Hair & Scalp Moisturizing Toner - MAC 855/21

    This toner strengthens the hair structure and moisturizes the scalp.

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  • Clear Hair Shampoo with UV-protecting Properties - AK 79/1

    includes 1% ABIL UV Quat 50

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  • Clear leave-in Conditioning Foam - JB 211/5

    with Creatine; based on VARISOFT 300 and ABIL Quat 3272; with moisturizer

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  • Clear Leave-In Conditioning Foam with Heat Protecting Properties - WP 47/2

    Suitable for application with a pump foamer, e.g. Airspray. The formulation provides a creamy and dense foam.

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  • Clear Shampoo with Avocado Oil - BK 381/7

    PEG-free

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  • Cloud kiss foam conditioner - WP 615/1

    Dense foam texture, good conditioning effect

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  • Color boosting conditioning shampoo - VK 23/5

    Surfactant system and conditioning ingredients are optimized to provide excellent color uptake (suited for direct dyes)

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  • Color Care Conditioner - AK 377/1

    Proven color protecting properties (wash fastness and UV protection).

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  • Color Care UV Shield Hair Conditioner - UL 5774/2

    Proven color protecting properties (wash fastness and UV protection).

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  • Conditioner - SV 119/5/1
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  • Conditioner with heat protecting properties - WP 65/2

    Strong conditioning formula. One phase production.

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  • Conditioner with protecting properties - UW 177

    This conditoning rinse provides very good conditioning properties combined with heat protecting and color wash fastness properties.

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  • Conditioner, eco-friendly - UW 678/2/3
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  • Conditioning Anti-Dandruff Shampoo - UW 41/3

    containing Zn-Pyrithione, Rewoteric AM BU 185 and the synergistic conditioner-combination ABIL Quat 3272/PQ-10

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  • Conditioning hair rinse for coloured hair - SG 872/1

    Formula provides wash fastness and makes hair feel smoother.

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  • Conditioning hair rinse for fine hair - UK 168/F/4

    Provides volume and style retention - does not over-soften the hair.

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  • Conditioning hair rinse for normal hair - UK 168/N/1

    Everyday conditioner for improved manageability containing a complex of silicone and organic-based conditioners

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  • Conditioning hair rinse with UV protecting properties, PEG-free - UW 80

    Efficient conditioning.

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  • Conditioning rinse for long and fine hair - UK 168/F/5

    Especially improves the volume and manageability of long and damaged hair

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  • Conditioning Shampoo - UW 41/7/4

    Clear formulation including the synergistic combination of PQ-10 and a silicone quat.

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  • Conditioning shampoo - SV 119/4/8
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  • Conditioning shampoo for coarse and damaged hair - UW 173

    This clear conditioning shampoo provides excellent conditioning properties combined with heat protection and wash fastness porperties

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  • Conditioning Shampoo for Coarse and Damaged Hair with Color Protecting Properties - WP 46/3 b

    Includes a conditioning complex to improve comb, feel and gloss of damaged hair.

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  • Conditioning shampoo for coarse damaged hair - SG 1095/5

    Clear. Includes a conditiong complex to improve comb, feel and gloss of damaged hair.

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  • Conditioning Shampoo for dyed Hair - SG 909/3.2

    Conditioning formula of ABIL B 9950 and a natural polymer proven to reduce the fading out of artificial dyes

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  • Creamy Anti-dandruff Shampoo - UK 73/3

    Containing Zinc Pyrithione

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  • Crystal clear conditioning shampoo - UW 798/1
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  • Damage restoring micellar jelly conditioner - 2018-CN-RO-BR-075-0008

    New Texture: clear micellar conditioner. Good conditioning effect.

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  • Easy smoothing hair stick - BR077-0004

    Hair stick highly suitable for ponytail and braid hair styles

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  • Easy smoothing hair stick - BR077-0004

    Hair stick highly suitable for ponytail and braid hair styles

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  • Eco-friendly conditioning rinse - AK 75/4

    With biodegradable esterquat. Provides efficient conditioning.

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  • Eco-friendly Hair Conditioner - AK 85/10

    With biodegradable esterquat. Provides efficient conditioning. Complies with COSMOS standards. PEG-free.

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  • Face & body cleansing cream - AM 82/1

    Suitable for make-up removing. Creamy texture with pleasant foaming properties. Leaves a smooth and soft skin feel, provides an intensive refatting effect. Structured surfactant system incl. 50% sunflower oil. SLES/SLS- and PEG-free.

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  • Foam Conditioner - WP 615/3

    Fully based on readily biodegradable Esterquats. Dense foam texture, good conditioning effect. Faster rinse off- saving water and energy.

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  • Hair & Scalp Revive Conditioner - ESG15009/19

    A rinse-out conditioner delivering excellent conditioning and improving wash fastness of colored hair. Outstanding heat protection properties. Scalp irritation relieve.

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  • Hair and Body Shampoo, PEG-free - UW 230/4

    This clear and PEG-free hair and body shampoo provides good conditioning properties for hair and skin combined with color wash fastness properties for dyed hair.

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  • Hair Densifying Milk - ESG 10009/19

    The formulation prevents hair loss. Increased bioavailability of active due to delivery system technology.

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  • Hair mask with UV protecting properties - AK 22/5

    With efficient conditioning and hair repair properties.

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  • Hair refreshing micellar mist - 2018-CN-RO-BR-053-0005

    Micellar liquid removing unpleasant odor.

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  • Hair restore cleansing balm - 2018-CN-RO-BR-021-0011

    Balm texture. Less harsh to hair fibers and scalp.

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  • Intensive conditioner for heavily damaged hair - WA 156/4/2 b

    Formula coats the hair shaft for an even surface and provides a healthy appearance

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  • Intensive conditioning hair rinse - UW 955/2
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  • Intensive Protecting Conditioner with Creatine - UW 286

    Provides heat and color protection and strengthening properties.

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  • Mild Conditioning Shampoo - ST-CS 1

    Formula for normal hair with slight conditioning properties containing pearlizing agents

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  • PEG- and sulfate-free Conditioning Shampoo - UW 41/5

    Mild PEG- and sulfate-free shampoo with slight conditoning properties

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  • Leave-in Conditioner for Afro-textured Hair, styling and relaxing properties - WA 260/5

    Strong conditioning and smoothing W/O-emulsion with styling / relaxing properties.

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  • Leave-in Conditioning Mousse - UK 99/4

    Mild hair treatment with scalp care properties containing a NMF mimic

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  • Micellar hair water - AS 1909/10

    Hair tonic containing SPHINGONY, which balances the the life cycle of hair.

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  • Mild and foamy cleansing cream - AM 46/8

    Optimized for facial cleansing / make-up removal. Including 50% Sunflower Oil. Creamy texture with pleasant foaming properties. Gently hydrating to leave skin feel smooth and soft, providing an intensive refatting effect. Structured surfactant system. Sulfate- and PEG-free.

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  • Mild conditioning shampoo, sulfate-free - UW 231/8 a

    This mild conditioning shampoo ("low poo") combines mild cleansing with efficient conditioning properties for both hair and skin. It provides a dense and creamy foam.

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  • Milky dual hair and scalp protection - AS 1920/7

    Leave-in conditioner for hair and scalp

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  • Natural Conditioner - UL 5877/9

    Without cationics.

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  • Natural oil foaming cream conditioner - UL 5761/67

    Creamy texture with pleasant foaming properties. 2 in 1 intensive conditioning and refatting effect plus cleansing.

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  • PEG-free Conditioning Shampoo for long hair - UM 289/8/3

    Pearlized shampoo with a binary conditioning system of a silicone quat and a natural polymer for easy comb and improved feel

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  • Pure and fresh clear conditoner - 2018-CN-RO-BR-013-0067

    New texture: clear micellar conditioner, good conditioning effect

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  • Pure care eco-optimized conditioner - UW 930/34
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  • Purifying micellar shampoo - 2018-CN-RO-BR-019-0006-3

    high cleansing efficacy with low level of surfactants; anti-Pollution/deep cleansing of PM 2.5 and sebum.

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  • Rebalancing power conditioner - UW 1087/151
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  • Refatting balsam shampoo for beard, hair and body - UL 5761/67

    Cold process. Including 50% Sunflower Oil. Intensive conditioning and refatting effect. Silicone-free.

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  • Relieving Hair & Scalp Tonic - MAC 901/3/4

    The hair tonic calms irritated scalp and reduces itching and erythema

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  • Restoring Shampoo with Ceramide - ESG15010/19

    Clear micellar shampoo with caring effect. Improves moisturization & fortifies lipid barrier of skin/scalp. Delivers good wet and dry combing properties.

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  • Revitalizing Scalp Care Serum - ESG10004/19

    Hair strengthener with antibacterial protection. Refreshing feel with scalp relief properties.

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  • Setting Cream - WA 156/5/13 b

    Light conditiong setting formula with split end repair properties

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  • Shampoo for curly hair - SG 992/2

    Formula which gives a smooth appearance to the hair and improves wet comb/detangling

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  • Shampoo for fine hair - SG 909/5

    Ternary conditioning complex of ABIL B 9950, VARISOFT PATC and a natural polymer to improve volume and styleability.

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  • Shampoo for grey/white and coarse hair - SG 909/12

    Combination of conditioning ingredients has been optimized for the treatment of dry and coarse hair

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  • Shampoo for normal hair - SG 992/1

    Formula using the conditioner combination of ABIL Quat 3272 and PQ-10

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  • Shampoo for thick hair - SG 992/3

    Uses a conditioner combination of ABIL B 9950 and PQ-10 which minimizes volume and helps to straigthen the hair

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  • Soft Hold Hair Gel - Wa 108/281 b

    Smoothening formula to be applied into wet or dry hair prior to setting

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  • Solid conditioner - AM 80/6

    PEG-free. Highly efficient due to high concentrated formula, resulting in lower consumption per application. Travel-friendly due to leak-free format, small size and lightweight

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  • Sprayable hair detangler - WP 644/7

    Leave-in conditioning spray, based on liquid esterquat technology. Cold processing. Shortened shower time will decrease water & energy use. PEG-free.

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  • Sprayable Hair Milk Detangler - UL 5769/2

    Light leave-in hair conditioning spray with low viscosity and milky appearance. Containing COSMOS conform esterquat. PEG-free.

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  • Sprayable Hair Milk, PEG-free - AK 10/6

    Light leave-in hair conditioning spray with low viscosity and milky appearance

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  • Sprayable Heat Protecting Hair Milk - WP 285/1

    Light leave-in spray with low viscosity and milky appearance. Provides heat protecting properties.

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  • Sprayable Sun Protecting Hair Milk - AK 64/1

    Light leave-in spray with low viscosity and milky appearance. Provides UV protecting properties.

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  • Strong conditioning Shampoo for curly hair - AK 347/25.1

    Improves wet comb/detangling.

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  • Strong condtioning hair rinse for damaged hair - SG 978/4 b

    Hair repair formula coats the hair shaft for an even surface and provides a healthy appearance. With Ceramides.

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  • Styling Pomade - Wa 148/2

    High viscosity water-in-oil formula for a lasting hold based on ABIL EM 90

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  • Sun Protecting Ringing Gel Wax with Mica - AK 66/3

    Setting/Styling Wax with UV protecting properties. Provides silky gloss, esp. on dark hair.

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  • Unplugged Hair Leave-in - MKM-6057-119

    Digital Beauty - Leave-in for perfect and “in-place” hair, wherever you are. It tames frizz and fly-aways and leaves hair soft and glossy for perfect selfies!

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  • Vibrantly smooth detangling spray "Hair Milk" for damaged hair - UW 1296/9

    based on Esterquat VARISOFT EQ 100 and high efficient Silione quat microemulsion ABIL ME 45 MB

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  • Vibrantly smooth detangling spray, silicone-free - UW 830/2/18

    based on Esterquat VARISOFT EQ 100

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  • Volumizing Hair Rinse - UK 168/F/2

    Formula provides good wet comb and improved volume especially for thin, fine hair

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  • Wet Look Hair Gel - Wa 108/280 b

    Silicone and propylene glycol formula providing gloss and a light straightening effect

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