*UPDATE* COMPLEX SENSATION, EASY FORMULATING
innovative textures for a vibrant skin feeling
With innovative textures for a vibrant skin feeling, consumers can enjoy their daily beauty routine even more. Exciting and surprising textures such as creams that transform into a nurturing oil film during application on with the skin, engage through additional sensory experiences with consumers. With this concept, Evonik provides a range of innovative and surprising texture formulations. As the demand for natural solutions continues to increase, the concept offers additional natural texture formulations.
Innovative and surprising textures offer an additional opportunity for brands to engage with consumers
Benefits: win over new customers through novel hair care formats
The challenge: Innovative, effective and trending formulas for complex textures that provide an exceptional sensorial experience
Evonik’s Solution: An inspiring selection of innovative formulations with surprising textures
Product highlights: ABIL® EM 180, TEGO® Feel C 10, TEGO® SP 13-1, TEGOSOFT® XC MB,
TEGOSOFT® DEC, dermofeel® sensolv MB and ISOLAN® 17 MB
Evonik has created a broad portfolio of exemplary formulas for skin care products with exciting and engaging textures, representing consumer’s preferences from all over the world. These have been developed by Evonik’s highly trained cosmetic specialists in different regions in order to meet the versatile needs of consumers from all over the world. The concept is based on the wide range of applications and effectiveness of the different emulsifiers produced by Evonik.
For example, you can just GO WITH IT! The ‘On-the-go UV protection stick SPF 50’ is easy to use and offers consumers a less messy and convenient solution to protect their skin from the sun. The quick absorption and low oiliness of the stick is due to the combination of TEGO® Feel C 10 and TEGO® SP 13-1. Moreover, the ‘Transparent UV protection water spray SPF 30’ offers an additional innovative sun care solution. The formulation consists of an oil and water phase that are separate until you SHAKE IT! Both phases combined, efficiently protect the skin from the sun while providing a light and fresh, water-like sensorial experience. Here, TEGOSOFT® XC MB provides eXCellent solvent properties for UV filters and in combination with TEGOSOFT® DEC and dermofeel® sensolv MB, allows for a pleasant, non-sticky skin feel. Alternatively, you could TAKE A BREAKOUT with the ‘Magic Cream to Milk’ that was honored at in-cosmetics 2017 with the Sensory Award in bronze as an innovative concept. Developed in the applied technology lab in Asia, the formula produces milk-like droplets on the skin, which provide a pleasant experience for consumers due to the highly versatile W/O emulsifier ABIL® EM 180.
In order to serve the needs and desires of conscious consumers, Evonik developed a range of innovative, natural texture formulations. You can, KEEP IT SIMPLE with the ‘Essential Elegance Face Care’. The creamy formula transforms during application on the skin into visible water droplets, adding a slight cooling effect. This is possible due to the usage of ISOLAN® 17 MB that enables fully natural formulations of stable and versatile natural quick-break emulsions.
The ‘Complex sensations, easy formulating’ concept covers an exclusive selection of exciting and easy-to-implement sample formulations, offering Evonik customers the opportunity to engage with consumers on a new level. This is what we call “The Soul & Science of Beauty”.
REWOTERIC® AM KSF 40
Mild amphoteric surfactant with good foaming properties. Salt free. Especially suitable for electrolyte sensitive formulations.