OUR Topic of the month
Trends, Ideas & Inspirations. This is what we will focus on in one topic per month. We at Evonik Personal Care would like to share insight into market relevant subjects and will highlight a matching product from our portfolio. With a carefully selected guideline formulation we hope to spark your creativity.
High-tech solutions that keep you beautiful while connected
Consumers’ relationship with technology has evolved over the last decades and fundamentally transformed the way we communicate. Alongside this change in communication with each other, we've also seen a change in shopping behaviors and therefore in advertising and marketing. For instance, social media influencers nowadays have an undeniable impact on the consumer and their purchase decisions. More...